Sustainable Children's Kidswear: What it Is and Why It Matters

Sustainable Children's Kidswear: What it Is and Why It Matters

As a parent, you want the best for your child. With fast fashion and throwaway culture rife in the global fashion industry right now, the market is flooded with cheap and disposable clothing that will be out of date before it’s even had its first wash. This isn’t good enough for parents who care about their children and how they view the world. After all, children learn through everything they experience—and what they wear plays an important role in that. As a result, parents are looking to invest in sustainable children’s kidswear brands that will support their child's development and encourage them to be more environmentally conscious from an early age. But with so many different labels on offer, which one is worth investing in? Which brands are most likely to support your child’s growth as a person? Let’s take a closer look…


What is Sustainable Children’s Kidswear?

Sustainable children’s kidswear is clothing that’s created responsibly, ethically, and sustainably. It’s designed to be long-lasting, high-quality, and ethically sourced—as well as socially responsible and eco-friendly. What does this mean in practice? Sustainable children’s kidswear brands will offer products that are made from organic cotton, bamboo, or other eco-friendly fabrics. These fabrics are grown without the use of harmful pesticides or chemicals—meaning they’re better for the environment and your child’s health.


Why Does Sustainable Children’s Kidswear Matter?

As we mentioned earlier, children learn through everything they experience—and what they wear plays an important role in that. When a child wears clothes that are ethically produced and sustainable, they’re learning about their impact on the world. They’re also developing critical life skills. By purchasing ethically made and sustainable children’s kidswear, your child will be teaching them valuable lessons about how to be a responsible and ethical person. They’ll learn important skills like how to manage their finances, how to identify fake news, and how to research sustainable products. And most importantly, they’ll have the chance to build a positive relationship with the environment from an early age. These skills will benefit your child throughout their life and help them make positive change in the world.


3 of the Best Sustainable Children’s Kidswear Brands in India

We’ve selected some of the most popular sustainable brands that sell children’s kidswear in India:

  1. Berrytree - Berrytree is a successful online kids shopping site that makes environmentally friendly children's wear using organic cotton. You can buy cute onesies, rompers, comfortable sweatshirts, and pajamas, among other things. Because it is made of naturally soft, chemical-free cotton, Berrytree clothing is a great choice. A renowned children’s clothing brand that has been designing ethical and sustainable clothing for kids. Their clothing is made from organic cotton and sourced ethically, with the aim of reducing the carbon footprint of the fashion industry. It is also one of the few sustainable children’s clothing brands that produces clothing for babies and toddlers.
  2. Ed-a-Mamma - Founded in 2020 with a vision to create sustainable fashion, Ed-a-Mamma is an ethical clothing brand that produces products made from organic and natural fabrics. The company stated, while all the products are made with completely natural fibres, Ed-a-Mamma has garnered trust by acquiring SEDEX (global certification for ethical trade), Green Denim Certifications through Zero Liquid Discharge (ZLD certification), organic clothing through GOTS (Global Organic Textile Standard) certification and is a completely vegan compliant brand.
  3. Little Paper Bear - Founded by a mother and daughter duo in Bengaluru in 2017, Little Paper Bear is an ethical children’s clothing brand that produces handmade products made from organic cotton and other natural fabrics. Their clothing is designed to be comfortable and durable and is ideal for everyday wear. Little Paper Bear specializes in clothing for babies and toddlers and offers a wide range of products, including onesies, rompers, pyjamas, cardigans, and wraps. They also produce a muslin wrap, a baby bag, and pouches.


Sustainable children’s kidswear is an important and growing part of the fashion industry. It’s an opportunity for businesses to make a positive impact on the world and teach children important life lessons about sustainability and environmental impact. The best sustainable children’s kidswear brands are ethically sourced, handmade using natural fabrics, and promote fair trade practices. They also prioritize the health of both children and the environment, with many brands using organic cotton and other environmentally friendly fabrics. If you’re looking to invest in sustainable children’s kidswear, it’s important to do your research and choose a brand that aligns with your values. Your child will be growing up in these clothes, so they should be as high-quality and long-lasting as possible.